Tag Archives: Twitter

Wall Street Journal: Shift in Search; Savvy Use of Search and Social

The Wall Street Journal reported today in an article, “Shift in Search-Ad Tactics Seeks More For Less,” a shift in thinking and strategy around search marketing for advertisers as they seek to capture a broader audience online with greater efficiency. Continue reading

Posted in Paid Search, Social Media | Tagged , , , , , , , , , , , , , , , , , , , , , , |

GroupM Search, comScore Announce Study Exploring the Interplay of Social Media and Search

Download the white paper: The Influenced: Social Media, Search and the Interplay of Consideration and Consumption A study announced today by GroupM Search, comScore and M80, exploring the interplay of search marketing and social media, reveals the dramatic correlation influenced … Continue reading

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@SearchFuel – Follow us on Twitter!

That’s right. (singing) We’re “takin’ it to the tweets.” SearchFuel is now on Twitter. Follow us – @SearchFuel – for updates on the latest blog posts by our search marketing strategists from around the world, industry commentary, and most importantly, … Continue reading

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The Myth Of Google And Social & Real-Time Search

Recently it has become fashionable in technical circles to parrot the line that Google is facing a grave crisis. “They can’t do real-time or social search”, the argument goes:  faced with obsolescence, “they‘ll have no choice but to buy Twitter” … Continue reading

Posted in Global Perspective, Social Media | Tagged , , , , , , , , , , , |

Has Twitter Jumped the Shark?

I still remember, vaguely, when Fonzi jumped the shark on Happy Days, signaling what we know today as the decline of the show, but more importantly, I remember when Henry Winkler actually jumped a shark on Arrested Development.  Much like … Continue reading

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Twitter: Will it be the Pulse of the Planet?

Well, isn’t this a doozey? So I write an entry about what I think are Twitter’s five and ten year plan, and all of a sudden, TechCrunch comes out with enough inside information on Twitter’s goal for global domination that … Continue reading

Posted in Social Media | Tagged , , , , , |

Where Have All The Blue Links Gone?

Are the days of blue links gone? Are the days of traditional SERP pages history? These are the first two questions that I asked myself when I entered my first search query into Searchme. Immediately, I was presented a blend … Continue reading

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“Real-time” Search – What will they think of next?

Ever wanted to find out what people are talking about…right now? Now you can! Topsy is a new search engine that looks for what people are talking about in various social communities. The search engine is listening to everything posted … Continue reading

Posted in Social Media | Tagged , , , , , , , |

The Future Of Search: Is Twitter The Chosen One?

This post was written by Chris Copeland and published in MediaPost’s Search Insider, Friday, March 13, 2009 Over the past three months it has become in vogue to discuss the future of search in one word — Twitter. With real-time, … Continue reading

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