Tag Archives: Organic Search
Google +1: The Strategy Behind the Latest Search Innovation
On Wednesday, March 29, Google rolled out a new search product innovation called “+1.” +1 is designed to allow users an opportunity to recommend ads and pages they have found to be useful. Doing this will enable other Google users … Continue reading
Posted in Organic Search, Paid Search, Social Media
Tagged +1, bing, Blekko, Chris Copeland, christian oestlien, danny sullivan, facebook, google, Google +1, Organic Search, Paid Search, search engine land, SERP, social data, social graph, social search
Real-time Search Results: For or Against SEO
December 7, 2009 Google launched real-time results and it changed the world of SEO as we all knew it. After reading the news and experiencing it for myself, I was left with a few questions. Does the change present more … Continue reading
Posted in Organic Search
Tagged Google real time search, Organic Search, real time search SEO, real-time search, SEO, social search, Tarina Carr
GroupM Search, comScore Announce Study Exploring the Interplay of Social Media and Search
Download the white paper: The Influenced: Social Media, Search and the Interplay of Consideration and Consumption A study announced today by GroupM Search, comScore and M80, exploring the interplay of search marketing and social media, reveals the dramatic correlation influenced … Continue reading
Posted in Features
Tagged automotive, Chris Copeland, Click through rate, comScore, consumer packaged goods, correlation, CTR, digital media, down the funnel, earned media, engagement, facebook, GroupM Search, influenced social media, intention, interplay, Interplay of Social Media and Search, John Antognoli, LinkedIn, M80, Organic Search, owned media, paid media, Paid Search, performance, Search, search behavior, Search Marketing, searcher penetration, social, Social Media, Social Media and Paid Statistics, Social media statistics, telecommunications, television, Todd Steinman, Twitter, upper funnel, YouTube
Has an Economy Gone Bad Given SEO a Brighter Future?
With the changes in the economy, everyone is spending less. From the average consumer up to the Fortune 500 Company, we all are experiencing limited spending powers. As a natural reaction, when faced with any of life’s limitations we tend … Continue reading
Posted in Organic Search
Tagged holistic search, Organic Search, search and economy, search engine optimization, SEO
Is the SearchWiki Socially Misleading Us?
Today, some of you may have noticed that in conjunction with their organic listings, Google has implemented social ranking tools. Now users have the power to promote, remove, comment or add a link to a page that they feel is … Continue reading
Posted in Organic Search
Tagged Google SearchWiki, Google Social tools, Organic Search, social media tools, social networking
Are You Squeezing the Most Out of Your Marketing Campaigns?
I’ve decided not to open my monthly investment statements. To be honest, I just don’t want to know how much of a hit our retirement and kids’ college savings accounts have taken over the last month. But even without the … Continue reading
Posted in Organic Search
Tagged Organic Search, search engine optimization, Search Marketing, SEO, social media optimization
The Red Headed Step-Child of Search
Friday, November 5th, 2008, Search Engine Land posted an article discussing what many of us in the SEO space already know; that Fortune 500 companies are not well represented in the organic space. They reported findings from a study done … Continue reading
Posted in Organic Search
Tagged holistic search, Organic Search, search engine optimization, Search Marketing, SEM, SEO
Self Serve: The Mantra for the Search Industry
One of the remarkable things about the search industry is that it is largely built on self serving. And in this case I’m not talking about Google’s ability to generate the bulk of its revenues from the tens of thousands … Continue reading
Posted in Features
Tagged Chris Copeland, google, MediaPost, Organic Search, Paid Search, search industry, search insider, search marketer, Search Marketing, SMX East, tool
Search Engine Marketers Unite: Let’s rethink what we call what we do before it’s too late!
I am at a cocktail party and Sally asks the inevitable question, “What do you do?” I cringe because most likely, she will say the two words that I hate most when it comes to descriptions about what I do. … Continue reading
BOTW + DMOZ = Super Web Directory?
There has been a lot of speculation and apparent confirmation (as per Shoemoney’s recent blog post) that Best of the Web Directory (BOTW) may be buying The Open Directory (DMOZ). If this goes through, the combined directories (assuming they are … Continue reading
Posted in Features
Tagged BOTW, Chris Westmeyer, DMOZ, link juice, Organic Search, Yahoo! Directory
